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- The A to Z of trending Kbeauty, health and wellness
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SEASON'S BESTSELLERS
Glass Skin Goals for Shaadi szn
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40% off
Minimal formulas for soothing skin
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30% off
SOS essentials for rebuilding the barrier.
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35% off
High-performance hydration that restores and plumps
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30% off
Lightweight, no-white-cast and loved globally
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35% off
Numbered solutions for every skin concern
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30% off
Glutathione for ageing and under eye care
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40% off
Jung Jiwoo's faves for sensitive skin
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30% off
Nutritive beauty for a natural glow
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35% off
For bounce, moisture, and wrinkle care
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Up to 35% off
Rice water formula for brighter skin
Dry skin? Try these
Use RIZZ10 for 10% off View more
Freebies when you shop
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50% off
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50% off
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50% off
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50% off
Lean, Strong, Shaadi-Ready
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40% off -
50% off -
40% off -
50% off -
Up to 25% off
Derma Essentials for Stress-Free Skin
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Up to 30% off -
Up to 10% off -
25% off -
30% off -
30% off -
25% off -
Up to 10% off
Cry-proof kbeauty makeup
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30% off -
Up to 30% off + freebie -
20% off -
30% off -
50% off
Skincare OTB brands
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Up to 20% off + freebie
Dermat-approved picks
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Up to 30% off
Super viral champi oil
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Up to 70% off
Salon-ready hair in mins
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30% off
Indie pharma fave spf
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Up to 16% off
Globally trusted skincare basics
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15% off
For stubborn skin concerns
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30% off
Minimal and soothing formulas
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50% off
Personal care and styling tools
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10% off
Cold-pressed and clean beauty
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Targeted, concern-specific formulas
New launches
Fresk K-pop drop
#TBH — Kind Crew Gets Brutally Honest
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Episode 13 of To be honest
Beyond BeyondThe Ultimate Night Repair SuperCream 50gm
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Episode 12 of to be honest #TBH
CoxirBlack Snail Collagen Cream 50ml
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Episode 11 of To be honest # TBH
SkinfoodBlack Sugar Perfect Bubble Foam - 200ml
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Episode 10 of #Tobehonest
Mary&MayTranexamic Acid+Glutathione Eye Cream 30g
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Episode 07 of #Tobehonest
BioreMini UV Aqua Rich Watery Essence Sunscreen SPF 50+ PA++++15g
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Episode 6 of #Tobehonest
Beauty of JoseonRed bean refreshing pore mask 140ml
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Episode 5 of #Tobehonest
neaf neafSoothing Calm Toner Pad (60ea)
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Episode 4 of #Tobehonest
FrudiaCitrus Brightining Cream Mini
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Episode 3 of #Tobehonest
VT CosmeticsCollagen Reedle Shot 300
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Episode 2 of #Tobehonest
SkinfoodRICE MASK WASH OFF - 120gm
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Episode 1 of #Tobehonest
neaf neafCool Moist Mask (pack of 5)
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Honest Reviews
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All in one place
Had a great experience cause I was easily able to discover everything I needed for a routine change.
Manya
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Restocked COSRX
My fav is the snail mucin essence 96 from COSRX and I always get the best discounts kindlife.
Supriya
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Authentic stuff!
I’m a k-Beauty fan and can keep getting my hands on the trending products from Korea.
I’m a k-Beauty fan and can keep getting my hands on the trending products from Korea.
Muskan
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Love the kind crew
Great service, everyone from the kind crew is super friendly and helpful.
Vinay
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Fun live sessions
I never miss the live sessions cause of crazy discounts on k-Beauty and indian skincare.
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