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Retinol (a derivative of Vitamin A) gets your skin renewed, from within! It helps boost collagen (a protein formed naturally in our skin) production & increases the rate of skin cell turnover. This 1% Retinol Face Serum is coupled with Bakuchiol to strike the perfect balance between efficacy and gentleness, while helping the skin look smoother and firmer. Whos it for? Start using it in your late 20s to help keep fine lines & wrinkles at bay!
Real people. Real results. The Plum consumer panel reported - 38% visible reduction in fine lines* ; 88% users reported skin firmness*; 93% reported smooth, supple & visibly radiant skin*; 9/10 reported a visible difference in skin within 4 weeks*
Features
I’m from distinguishes itself from other beauty labels with its philosophy of transparency, finest skincare ingredients, and innovative effective formula. Each product proudly lists all its ingredients, as well as the origin of its primary ingredient, and the name of the farm where it was harvested. Take a look at the brand’s popular skincare products made from ingredients: Rice, Fig, Mugwort, Honey, and Ginseng.
Confused about what's kind on, in and around your body? We're here to decode some key terms and what it means when a brand declares them! If a brand doesn't have at least one of these codes, they won't be listed on kindlife! Know more
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“Cruelty-Free” is a PETA provided certification to brands which do not conduct product tests on animals prior to sales. Considering the vulnerability of animals and their lack of ability to give consent doesn’t make it ethical to test products meant for human use on them. Hence products that are natural or plant based could be cruelty free only if they have not been tested on animals.
With a promise to deliver clean natural and good products Plum is India s first 100% vegan brand and India s first online-only beauty brand that offers skincare suitable for all skin types Exclusive Offer
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