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Details
Restore a natural glow to tired-looking skin with this brightening serum containing 68.6% rice bran water, coined beauty water in Korean history, is highly effective at moisturizing and clarifying skin. Vitamin B and minerals that strengthen the skin barrier and brighten skin tone. 2% arbutin, extracted from blueberry plants, helps to fade dark spots and prevent hyperpigmentation. Formulated without artificial fragrances and colors, parabens, sulfates, animal products, alcohol, mineral oils, essential oils, and silicones.
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Features
I’m from distinguishes itself from other beauty labels with its philosophy of transparency, finest skincare ingredients, and innovative effective formula. Each product proudly lists all its ingredients, as well as the origin of its primary ingredient, and the name of the farm where it was harvested. Take a look at the brand’s popular skincare products made from ingredients: Rice, Fig, Mugwort, Honey, and Ginseng.
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How to use
- Apply 2-3 drops to skin.
- Gently pat in to aid absorption.
- Use daily, morning and night.
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I am using this serum for my acne spots, pigmentation along with plum niacinamide rice serum. I can say, these two combo works gently and surprisingly amazing.
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“Cruelty-Free” is a PETA provided certification to brands which do not conduct product tests on animals prior to sales. Considering the vulnerability of animals and their lack of ability to give consent doesn’t make it ethical to test products meant for human use on them. Hence products that are natural or plant based could be cruelty free only if they have not been tested on animals.
Beauty of Joseon combines traditional skincare secrets influenced by Joseon dynasty women with a minimal modern approach to create bestselling skincare products All of Beauty of Joseon s products are cruelty-free and created with hanbang Korean traditional medicine ingredients like Ginseng
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