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Details
A skin-brightening daily serum with stable Vitamin C at 15% and antioxidants (Vitamin E & Ferulic Acid) at 1% combined.
What makes it special
- Made with stabilized Vitamin C derivative "Ethyl Ascorbic Acid" (EAA) that has 86% pure Vitamin C content. This serum delivers EAA in the high concentration of 15>#/li###
- 1% blend of 2 potent antioxidants - Vitamin E & Ferulic Acid. Together they not only stabilize the formula but also improve the efficacy of Vitamin C
- Contains Fullerenes (C60), a new generation antioxidant (the scientists who discovered Fullerenes were awarded Nobel Prize). It is several times more potent than Vitamin C and has strong, long-lasting and stable anti-oxidative activity
- The combination of actives not only brightens the skin but also scavenges free radicals to reduce redness, and skin damage and make skin healthy overall



Featured Ingredient

Score key
Low hazard
Moderate hazard
High hazard
Data score key
Ascorbic acid (Vitamin C) is a naturally occurring antioxidant.
Features
I’m from distinguishes itself from other beauty labels with its philosophy of transparency, finest skincare ingredients, and innovative effective formula. Each product proudly lists all its ingredients, as well as the origin of its primary ingredient, and the name of the farm where it was harvested. Take a look at the brand’s popular skincare products made from ingredients: Rice, Fig, Mugwort, Honey, and Ginseng.
- All Skin Types
- Ferulic Acid
- Vitamin C
- Vitamin E
- Aqua, 3-O-Ethyl Ascorbic Acid, Dimethyl Isosorbide, Butylene Glycol, Ethoxydiglycol, Sodium Citrate, Citric Acid, 1,2-Hexanediol, Sodium Gluconate, Ferulic Acid, Coceth-7, Phenoxyethanol,...Read more
- Dark Circles & Spots
- Dull Skin
- Skin Glow & Radiance
Confused about what's kind on, in and around your body? We're here to decode some key terms and what it means when a brand declares them! If a brand doesn't have at least one of these codes, they won't be listed on kindlife! Know more
- Cruelty Free
- Toxin Free
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kindcode
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Cruelty Free
“Cruelty-Free” is a PETA provided certification to brands which do not conduct product tests on animals prior to sales. Considering the vulnerability of animals and their lack of ability to give consent doesn’t make it ethical to test products meant for human use on them. Hence products that are natural or plant based could be cruelty free only if they have not been tested on animals.
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Toxin Free
Toxin free products indicate that the ingredients used in it do not exist in amounts that are known or proven to be harmful and affect the consumer negatively. It does not always mean that there are no chemicals in it.

Be Minimalist is a brand which believes in the power of minimalism and its transformative effect on skincare and self-care routines The brand offers a curated range of clean & effective products designed to simplify your beauty regimen their formulations are both effective and gentle on the
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